This course gives aspiring young entrepreneurs a clear understanding of the path of entrepreneurship, the risks and rewards of being an entrepreneur, as well as the business start-up process. Young men and women will benefit from enhancing their entrepreneurial mindset and developing skills to identify and act on opportunities.


This course, aimed at professionals working in Investment Promotion Agencies (IPAs), is designed to teach the fundamentals of preparing for and delivering both inward and outward investment promotion missions. The course begins with an overview of the structure of an investment promotion mission, placing particular focus on articulating the mission's purpose, objectives and outputs.  It then moves on to detail a mission's 5-stage lifecycle, and explains how to apply a variety project tools and perspectives to a set project management methodology (RASCI) to ensure efficient mission planning and management. Finally, it concludes by looking at best practices for mission monitoring and measurement, not just in terms of its follow-up, but throughout its lifecycle. 

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After completing this course, participants will be able to:

    • Articulate a mission's purpose, objectives, and outputs;
    • Use a set project management methodology and appropriate tools to prepare for a mission; and
    • Assess the best way of monitoring a mission's progress throughout its lifecycle. 


Participants who meet the course requirements will receive a Certificate of Completion issued in electronic format.

Lecture 1: The Importance of a Structured Approach
Lecture 2: Methodologies, Tools and Perspectives 
Lecture 3: Measurement and Best Practice in Preparing for Missions
Final Assessment